In this section
Benefits of Partnership
By working together, we can raise the profile of Dundee and Angus as a first class business events destination.
Business events generates over £68 million of economic impact for Dundee and Angus, welcoming over 255,000 national and international delegates and creating or safeguarding nearly 1,353 full time equivalent jobs.
Business events brings benefits for Dundee and Angus. On an economic level, spend per visitor (or yield) is often significantly higher than that of leisure visitors. Most business events takes place at times of the year when leisure tourism is at its lowest volume, therefore sustaining business levels for hotels and other businesses, during typically quiet periods.
It generates visitor revenue for cities and destinations which may not necessarily offer a competitive leisure tourism product. Hosting major national and international events raises the profile of the destination on a global level, and as many events are organised well in advance, it allows for future planning and budgeting. It can also attract inward investment, driving forward capital developments in the provision of new facilities and infrastructure.
Join us now and help us to grow business events together.